Browser Analytics & Breakdown
The Browser Analytics dashboard breaks down your ad traffic and engagement by web browser, helping you pinpoint compatibility issues or browser-specific ad blocker impacts.
To access Browser analytics, go to WordPress Admin > AdFuz > Stats and select the Browsers tab.
Browser Performance Dashboard Layout
Section titled “Browser Performance Dashboard Layout”1. Top Browsers Leaderboard (Left Column)
Section titled “1. Top Browsers Leaderboard (Left Column)”Lists browser families ordered by volume of traffic served:
- Chrome: 👁️
183Impressions | 👆13Clicks - Firefox: 👁️
2Impressions | 👆0Clicks - Safari: Apple Safari desktop and iOS impressions.
- Edge: Microsoft Edge browser traffic.
2. Browser Breakdown Doughnut Chart (Center)
Section titled “2. Browser Breakdown Doughnut Chart (Center)”A visual market-share doughnut chart illustrating percentage distributions of your readership’s browser software.
3. Highest CTR Browsers (Right Column)
Section titled “3. Highest CTR Browsers (Right Column)”Highlights conversion efficiency across different browser environments:
- Chrome: 📊
7.10%CTR (High engagement) - Firefox: 📊
0.00%CTR - Safari / Edge: Track how different rendering engines influence user click actions.
Detecting Ad Blocker Discrepancies
Section titled “Detecting Ad Blocker Discrepancies”Browser analytics can uncover client-side blocking behavior:
- If a browser (like Brave or Firefox with Enhanced Tracking Protection) shows lower than expected impressions compared to your Google Analytics pageviews, consider enabling AdBlock Cloaking / Proxy Serving in AdFuz Settings.